Opinion: Web design is now completely boring(thenextweb.com)

over 7 years ago from Jayna Wallace, Technical Project Manager @ Complex / Former Head of Product & Design @ Spirited Media

  • Daniel WinterDaniel Winter, over 7 years ago

    for years and years we tried to put the content into the focus. Now we are finally at the state where we realized that the content is really what matters and guys like this one start to complain that design is dying. For F***** sake. I am happy that we finally have minimalistic and well designed sites that flow easily into each size and presents the one thing, that is most important, most prominently: CONTENT.

    Look at this nike Air website mentioned in the top of the website. What should that be? ok you see a girl running and you can add effects and stuff, so what? What does this tell me about the product? It's a moodboard, nothing else. eye candy that a real customer doesn't need.

    0 points