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Apple - Store + Cart(apple.com)

over 5 years ago from Nathan Hills, Design @SoFi

  • James Morris, over 5 years ago

    I feel bad for saying this, as I'm sure much work went into it but I find the copy on the Why iPhone page shockingly bad. Maybe it's meant to appeal to teenagers?

    3 points
    • Duncan RussellDuncan Russell, over 5 years ago

      Don't feel bad, it's really quite poor.

      1 point
    • Pasquale D'SilvaPasquale D'Silva, over 5 years ago

      Just because somebody put a LOT OF TIME into something, doesn't mean it's now magically immune to criticism. I'd say more if anything.

      4 points
    • Hans van de BruggenHans van de Bruggen, over 5 years ago

      I'd guess "technophobes" more broadly, or "seniors" more specifically.

      0 points
    • Joshua MillerJoshua Miller, over 5 years ago

      Appeal to Asian market They prefer bright colors and a youthful tone

      0 points
    • Taylor LapeyreTaylor Lapeyre, over 5 years ago

      So when you just want to point and shoot and get a photo of that weird grasshopper-moth-beetle thing that just landed over there, it has its Focus Pixels and auto stabilization and image signal processor already ready to go.

      What that means is, you don’t actually have to know what that means. All you have to do is use it to see that taking photos and videos on iPhone is really. Flippin’. Amazing.

      Yeah... That's bad.

      0 points